Damage Reverse Serum

$60.00
Size:1.7 oz.
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Product Details

Web ID: 6202932

What It Is

Damage Reverse Serum revolutionizes hair repair by not only fighting future damage, but by instantly repairing damage. Packed with the highest percentage of the bio-identical protein Alpha Keratin 60ku®, this wonder-working miracle serum instantly repairs the severed bonds that give hair its strength, restores damaged peptides to give hair elasticity and refills each strand with keratin to smooth, soften and protect against future harm.
  • What It's For

    - Ideal for all hair types, especially hair that's damaged or in need of extra care.
    - Perfect for stressed-out strands dehydrated from heat styling or chemical treatments.
    - Safe for color-treated and chemically treated hair.
  • What It Does

    - Provides cuticle-to-cortex hair repair.
    - Hair is instantly more resistant to breakage.
    - Split ends are repaired instantly.
    - Fights future damage.*
  • Key Ingredients

    - Alpha Keratin 60ku®: The highest concentration of the patented bio-identical protein in any Virtue product.
    - Peptide Matrix Technology: Known to help promote healthy hair life cycle, scalp health and overall hair quality.
    - Biomimetic Peptide: Restores hair and protects against oxidative damage.
    - Tremella Mushroom Polysaccharide: An alternative to hyaluronic acid that hydrates and retains moisture from cuticle to core.
    - Multi-faceted UV/Solar/Photo-Protection Complex: Protects against the damaging, drying, color-depleting and sensitizing effects of light exposure.
  • How To Use It

    - Use as the first step in your hair-care routine daily or as needed.
    - Apply 2-3 pumps from roots to ends on damp or dry hair.
  • Clinical Results

    No other damage-repair product can tout the unparalleled benefits of Alpha Keratin 60ku®. Rigorous clinical testing revealed that this formula instantly repaired split ends by 98% and increased fiber flexibility to make hair more resistant to breakage.

    *In an independent clinical study, with continuous use, Damage Reverse Serum has shown consistent improvement in strand resilience to guard against future damage.
  • Features

    • This product is part of BEAUTYSPACE, a luxe boutique filled with cult favorites and innovative must-haves.
  • Shipping & Returns

    • Our Normal Gift Boxing is not available for these items.
    • California and Minnesota customers call 1-800-777-0000 for free shipping information.
    You have 30 days to return most Bloomingdale's purchases. The Final Offer items are Final Sale and cannot be returned. For complete details, see our Shipping and Returns policies.

Ratings & Reviews

Here's what customers think
  • Customers report dramatic improvements in hair repair, with reduced split ends and restored strength after consistent use
  • Many praise the serum for making hair softer, more manageable, and less frizzy across diverse hair types
  • Reviewers highlight the pleasant fragrance and note that a small amount delivers substantial results
  • Users with damaged or heat-treated hair describe visible recovery with increased elasticity and smoother texture
  • A few report no noticeable difference or undesirable textures, though most find it highly effective
AI-generated summary from 710 customers reviews.

4.3/5

710 star ratings & reviews

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710 reviewssorted by Newest

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Jamelle O.
10 days ago

Great Product

The Damage Reverse Serum has made a huge difference in my hair’s health and appearance. Great product!

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Sharon K.
13 days ago

Happy hair

Since I started Virtue products, my hair has really changed. I'm so happy with the softness and health after using these regularly. My hair is responding beautifully. Thanks Virtue!

Customer review from VIRTUE

adina f.
20 days ago

Not sure

I love Virtue products. This one is taking some adjusting- seem to need a lot to distribute which feels like I’ll go through very quickly. Too soon to tell the results on this one.

Customer review from VIRTUE

Noelle k.
21 days ago

I'm loving this product so

I'm loving this product so far---my hair feels soft, but not heavy. Nice and healthy!

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Kelly W.
23 days ago

Calming without weight

Honestly, this is the 1st hair serum that actually calms my hair without weighing it down. Love it so far and looking forward to seeing how it “heals”

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Laura W.
25 days ago

Damage reverse?

I love all the other products in this line. I have all of Virtue’s products and have been happy w them. This one, however, I’m not a fan of. It actually makes my hair a little stiff, my hair feels dry and it looks dry after using it. I won’t buy it again and I won’t finish it. I’ve tried using it four times now and it’s definitely the product.

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Michele D.
27 days ago

Nice scent

I enjoy the smell, and I feel like it has made a nice difference to my hair. I feel like my hair is less frizzy/smoother. I use it almost daily.

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Jone P.
27 days ago

I’m not happy with the

I’m not happy with the serum - it’s drying out my hair - I’d like to send it back and get a refund

Customer review from VIRTUE