Damage Reverse Serum

$62.00
Size:1.7 oz.
LOYALLISTS GET FREE SHIPPING! Sign Up
LOYALLISTS: No minimum EVERYONE ELSE: $50 or more
PLUS, FREE RETURNS! Info/Exclusions
Offers & Perks

Product Details

Web ID: 6202932

What It Is

Damage Reverse Serum revolutionizes hair repair by not only fighting future damage, but by instantly repairing damage. Packed with the highest percentage of the bio-identical protein Alpha Keratin 60ku®, this wonder-working miracle serum instantly repairs the severed bonds that give hair its strength, restores damaged peptides to give hair elasticity and refills each strand with keratin to smooth, soften and protect against future harm.

  • What It's For

    - Ideal for all hair types, especially hair that's damaged or in need of extra care.
    - Perfect for stressed-out strands dehydrated from heat styling or chemical treatments.
    - Safe for color-treated and chemically treated hair.

  • What It Does

    - Provides cuticle-to-cortex hair repair.
    - Hair is instantly more resistant to breakage.
    - Split ends are repaired instantly.
    - Fights future damage.*

  • Key Ingredients

    - Alpha Keratin 60ku®: The highest concentration of the patented bio-identical protein in any Virtue product.
    - Peptide Matrix Technology: Known to help promote healthy hair life cycle, scalp health and overall hair quality.
    - Biomimetic Peptide: Restores hair and protects against oxidative damage.
    - Tremella Mushroom Polysaccharide: An alternative to hyaluronic acid that hydrates and retains moisture from cuticle to core.
    - Multi-faceted UV/Solar/Photo-Protection Complex: Protects against the damaging, drying, color-depleting and sensitizing effects of light exposure.

  • How To Use It

    - Use as the first step in your hair-care routine daily or as needed.
    - Apply 2-3 pumps from roots to ends on damp or dry hair.

  • Clinical Results

    No other damage-repair product can tout the unparalleled benefits of Alpha Keratin 60ku®. Rigorous clinical testing revealed that this formula instantly repaired split ends by 98% and increased fiber flexibility to make hair more resistant to breakage.

    *In an independent clinical study, with continuous use, Damage Reverse Serum has shown consistent improvement in strand resilience to guard against future damage.

  • Features

    • This product is part of BEAUTYSPACE, a luxe boutique filled with cult favorites and innovative must-haves.

  • Shipping & Returns

    • Our Normal Gift Boxing is not available for these items.
    • California and Minnesota customers call 1-800-777-0000 for free shipping information.
    You have 30 days to return most Bloomingdale's purchases. The Final Offer items are Final Sale and cannot be returned. For complete details, see our Shipping and Returns policies.

Ratings & Reviews

Here's what customers think
  • Customers report dramatic improvements in hair repair, with reduced split ends and restored strength after consistent use
  • Many praise the serum for making hair softer, more manageable, and less frizzy across diverse hair types
  • Reviewers highlight the pleasant fragrance and note that a small amount delivers substantial results
  • Users with damaged or heat-treated hair describe visible recovery with increased elasticity and smoother texture
  • A few report no noticeable difference or undesirable textures, though most find it highly effective
AI-generated summary from 731 customers reviews.
4.4/5

731 star ratings & reviews

Write a review
486
104
81
37
23

4 customer images

731 reviewssorted by Newest

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Wendy K.
12 days ago

Great Product

I absolutely LOVE this product! I’m recovery from alopecia areata and the texture of my hair has been off. This doesn’t specifically treat AA but it has really helped my hair feel healthier and smoother…healthier. Great product!

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Nancy K.
13 days ago

Absolutely the best. Tamed my

Absolutely the best. Tamed my fly-aways, calmed my waves, and it doesn’t weigh it down. It will be in my reorder list! Love!

Customer review from VIRTUE

Stephanie L.
17 days ago

Great Product

I have been using this serum for a few weeks now and I can feel my hair coming back to life. It is especially useful now to try and cancel out the summer sun damage. My hair feels like dry and has more bounce.

Customer review from VIRTUE

Robin B.
22 days ago

Frizzy prone rescue

Lightweight product for fine curlyhair. Minimal amount creates visible change. Reordered

Customer review from VIRTUE

Margaret C.
23 days ago

Damage reverse serum

Love this product. My hair is so safe and alive again. Thank you

Customer review from VIRTUE

Virtue Damage Reverse Serum 1.7 oz. This review is from Virtue Damage Reverse Serum 1.7 oz.
Kimberly C.
24 days ago

I didn’t notice any difference but the scent is nice

I bought the smaller side to try and there is only enough for a few applications. I don’t see any difference in my hair and feel the price was too high for the limited amount in the bottle. I would not purchase again

Customer review from VIRTUE

Jen W.
29 days ago

Ok, need to use more than suggested.

This is fine, I don’t see much difference. The issue is that it says to only use 3 pumps, but the amount dispensed is so little I have to use way more than the suggested amount for my hair. Overall fine, not sure if I would purchase again.

Customer review from VIRTUE

Alicia C.
1 month ago

Love smell and makes my

Love smell and makes my hair feel soft more manageable when I style.

Customer review from VIRTUE